Eye Makeup Market by Product (Mascara, Shadow, Liner, Pencil, Brow, and Others); By Distribution Channel (Online, and Offline); By Geography (North America, Asia-Pacific, Europe, South America, and RoW), Industry Trends, Estimation & Forecast, 2018 – 2026

The Global Eye Makeup market is expected to reach $11.56 billion by 2026, with a projected CAGR of 6.2% during the forecast period.

Market Overview

The Global Eye Makeup market is expected to reach $11.56 billion by 2026, with a projected CAGR of 6.2% during the forecast period. Eye makeup is a form of cosmetics which aims to make the eyes look attractive and noticeable. It is mostly used by females. Eye makeup products comprise products that are used around the eye to improve the appearance of the eyes and to emphasize the beauty of the eyes. They include such products as eye-shadow, eye-liner, eye-brow products, and other products that can help to enhance and accent the eyes.

Market Dynamics

Growing population of millennial women and generation Z women is the primary factor driving the growth of the global eye makeup market. Rising number of working class women also expected to spur the market growth. However, stringent regulations imposed on the usage of cosmetics ingredients by government agencies such as FDA may restrain the market from growing. Moreover, introduction of new and innovative eye products that is suitable for the modern lifestyle is likely to gain significant impetus for the Eye Makeup market share in the coming years.

Market Segmentation

The study provides a crucial view of the Eye Makeup by segmenting the market based on the product, distribution channel, and geography. The product segment includes mascara, shadow, liner, pencil, brow, and others. Online, and offline are the classification of the distribution channel segment. Furthermore, geographical coverage has been offered for each of the major regions including North America, Asia-Pacific, Europe, Row, and South America.

Scope of the Global Eye Makeup Market

By Product
  • Mascara
  • Shadow
  • Liner
  • Pencil
  • Brow
  • Others
By Distribution Channel
  • Online
  • Offline
By Geography
  • North America
    • The U.S.
    • Canada
    • Mexico
  • Europe
    • UK
    • France
    • Germany
    • Italy
    • Spain
    • Rest of Europe
  • Asia-Pacific
    • China
    • Japan
    • India
    • Korea
    • Rest of APAC
  • South America
    • Brazil
    • Rest of South America
  • Rest of the World
    • Middle East
    • Africa

TABLE OF CONTENTS Chapter 1 Introduction 1.1 Executive Summary 1.2 Market Definition 1.3 Market Scope Chapter 2 Research Methodology 2.1 Primary Research 2.2 Research Methodology 2.3 Assumptions & Exclusions 2.4 Secondary Data Products Chapter 3 Market Overview 3.1 Report Segmentation & Scope 3.2 Key Market Trends 3.2.1 Drivers 3.2.2 Restraints 3.2.3 Opportunities 3.3 Porter’s Five Forces Analysis 3.4 Market Share Analysis Chapter 4 Global Eye Makeup Market by Product: Market Size and Forecast, 2018 – 2026 4.1 Introduction 4.1.1 Market Size and Forecast 4.2 Mascara 4.2.1 Market Size and Forecast 4.3 Shadow 4.3.1 Market Size and Forecast 4.4 Liner 4.4.1 Market Size and Forecast 4.5 Pencil 4.5.1 Market Size and Forecast 4.6 Brow 4.6.1 Market Size and Forecast 4.7 Others 4.7.1 Market Size and Forecast Chapter 5 Global Eye Makeup Market by Distribution Channel: Market Size and Forecast, 2018 – 2026 5.1 Introduction 5.1.1 Market Size and Forecast 5.2 Online 5.2.1 Market Size and Forecast 5.3 Offline 5.3.1 Market Size and Forecast Chapter 6 Global Eye Makeup Market by Geography: Market Size and Forecast, 2018 – 2026 6.1 Introduction 6.1.1 Market Size and Forecast 6.2 North America 6.2.1 North America Market Size & Forecast, By Country 6.2.2 North America Market Size & Forecast, By Product 6.2.3 North America Market Size & Forecast, By Distribution Channel 6.2.4 The U.S. 6.2.4.1 Market Size and Forecast 6.2.5 Canada 6.2.5.1 Market Size and Forecast 6.2.6 Mexico 6.2.6.1 Market Size and Forecast 6.3 Europe 6.3.1 Europe Market Size and Forecast, By Country 6.3.2 Europe Market Size and Forecast, By Product 6.3.3 Europe Market Size and Forecast, By Distribution Channel 6.3.4 UK 6.3.4.1 Market Size and Forecast 6.3.5 Germany 6.3.5.1 Market Size and Forecast 6.3.6 France 6.3.6.1 Market Size and Forecast 6.3.7 Italy 6.3.7.1 Market Size and Forecast 6.3.8 Spain 6.3.8.1 Market Size and Forecast 6.3.9 Rest of Europe 6.3.9.1 Market Size and Forecast 6.4 Asia-Pacific 6.4.1 Asia-Pacific Market Size and Forecast, By Country 6.4.2 Asia-Pacific Market Size and Forecast, By Product 6.4.3 Asia-Pacific Market Size and Forecast, By Distribution Channel 6.4.4 India 6.4.4.1 Market Size and Forecast 6.4.5 China 6.4.5.1 Market Size and Forecast 6.4.6 Australia 6.4.6.1 Market Size and Forecast 6.4.7 Japan 6.4.7.1 Market Size and Forecast 6.4.8 South Korea 6.4.8.1 Market Size and Forecast 6.4.9 Rest of Asia-Pacific 6.4.9.1 Market Size and Forecast 6.5 South America 6.5.1 South America Market Size and Forecast, By Country 6.5.2 South America Market Size and Forecast, By Product 6.5.3 South America Market Size and Forecast, By Distribution Channel 6.5.4 Brazil 6.5.4.1 Market Size and Forecast 6.5.5 Rest of South America 6.5.5.1 Market Size and Forecast 6.6 RoW 6.6.1 RoW Market Size and Forecast, By Country 6.6.2 RoW Market Size and Forecast, By Product 6.6.3 RoW Market Size and Forecast, By Distribution Channel 6.6.4 Middle East 6.6.4.1 Market Size and Forecast 6.6.5 Africa 6.6.5.1 Market Size and Forecast Chapter 7 Company Profiles 7.1 Avon Products, Inc. 7.2 Chanel and Amway 7.3 Colorbar Cosmetics Private Limited 7.4 Estee Lauder 7.5 HUL (Lakme) 7.6 L’Oreal 7.7 P&G (CoverGirl) 7.8 Revlon 7.9 Shiseido Company

Eye Makeup Market Key Players
  • Avon Products, Inc.
  • Chanel and Amway
  • Colorbar Cosmetics Private Limited
  • Estee Lauder
  • HUL (Lakme)
  • L’Oreal
  • P&G (CoverGirl)
  • Revlon
  • Shiseido Company

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Report Highlights:

Complete overview of market
Major drivers, restrain, opportunities, and challenges of the market
Market Trends and how they are boosting the market growth
Changing dynamics in the Market
Complete overview of the market
Historical, Base year, projected, and current market size in terms of value and volume
COVID-19 Impact analysis of the market
Current industry trends and developments

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